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Persona Based Selling Program
Hone skills for engaging new customer personas
Persona Based Selling is a case-based interactive workshop to plan and practice your company’s point of view and value proposition communication. Participants compete in teams to identify the right persona and appropriate conversations.
The case and personas are quickly customized to your strategy, portfolio and skill gaps. Past workshops have included persona such as CEO, COO, CFO, CTO, BU EVPs, CISO, Digital Transformation Leaders, CIO, VP IT Finance, VP Apps, DevOps, Telecom Managers, Program Managers, Chief Architects, Cloud Architects
Better control and manage your sales process to improve win rate and sales velocity
Download the Persona Based Selling PDF for more information and details on this program.
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Account Leaders & Account Teams
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Tailored to Your Strategy & Initiatives
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Targeted Executive Engagement Skills
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CxO-Coached Experiential Learning
Objective
- New product lines, acquisitions or selling strategy drive calling on new customer roles/personas
- Convey persona-specific perspectives and role specific value propositions tied to their KPIs
Target Audience
- Sales Executives on high-potential accounts
- Services/Consulting Sales Support
Features
- Interactive workshop to practice conversations with new personas
- Role play with former executives who have held similar positions and get feedback
- Personas and business challenges are customized to your strategy, markets, solutions and skill gaps
- And more
Better control and manage your sales process to improve win rate and sales velocity
Download the Persona based Selling PDF for more information and details on this program.
Selling to an ever-widening buyers and influencers...
Challenges Organizations are facing:
Download the Persona Based Selling PDF for more information
OwenCollier Partners is a consultancy that helps sales and service professionals win by adopting a customer value creation mindset.
We deliver tangible outcomes by accelerating our client’s highest priority sales strategies and go-to-market initiatives.
Ready, Set, Create Value.
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with customers across any industry
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Accelerate managers to actively leading the transformation to outcome based selling
OwenCollier Partners is a consultancy that helps sales and service professionals win by adopting a customer value creation mindset.
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Contact
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8AM - 5PM , Monday - Friday
Eastern Time - 186 Harvey St, Cambridge, MA 02140 US
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